2022 SILVER TELLY AWARD WINNER: ONLINE COMMERCIALS GENERAL – FOOD/BEVERAGE

Cloak & Dagger (another baby of wine unplugged) is a less ‘traditional’ style wine brand that’s centred towards the endless scrolling millennial. With that in mind, we took a more abstract approach to the concept by using contrasting imagery combined with a fast paced edit.

The juxtaposition between the dark and light visuals meant we could tell two stories at the same time and helped show the distinctive differences between Cloak & Dagger to the viewer.

You can see the final edit below or get a behind the scenes look of how we put it all together here