2024 BRONZE TELLY AWARD WINNER: IMMERSIVE, INTERACTIVE & MIXED – SOCIAL IMPACT

For The Koori Way’s interactive campaign to discourage indigenous youths from smoking and vaping, we created a Multiverse experience in which our character Sheeneeya could travel from different universes through portals and have conversations with herself. The tone is very fun and playful to keep the young viewers engaged, with educational information sprinkled lightly between moments of absurd humour.

Check out a behind the scenes peek from the shoot here or try out the interactive experience for youself below…