The Faculty of Information Technology at Monash University was undergoing an ambitious rebrand and needed a hero video to support their mission and attract more students and research partners. Monash tasked us to create a campaign that dispelled any doubts that IT has the power to change the world around us for the better.

In order to reach the broad audience the piece was designed for, we felt it was important to hear from the researchers themselves on the groundbreaking work that was happening on campus, and put into context how that, in turn, affected the local and global community.